OpenAI Plans Super Bowl Ad Debut After Google’s AI Ad Last Year
OpenAI might show its first ad during the Super Bowl after Google ran an AI-focused ad last year. The event is a great place for unique and effective commercials.
The Super Bowl attracts a huge worldwide audience and is a popular place for advertisers. Many are willing to spend much money showing their products during the event. The event is known for its very creative and attention-grabbing commercials.
If approved, this would be OpenAI’s first experience with commercial advertising, according to the report. Last year, Google highlighted its AI features during a campaign for the Super Bowl.
As stated by Zoe Ruderman, Adweek’s Chief Content Officer, the price for a 30-second ad during the 2025 Super Bowl has risen to $8 million. This is an increase from the $7 million cost for a similar ad on CBS during the 2024 Super Bowl.
Super Bowl 2025 Details
About 210 million people watched the 2024 Super Bowl. The 59th NFL championship game will be held on February 9, 2025, at the Caesars Superdome in New Orleans, which can hold 83,000 fans. OpenAI, which is run by CEO Sam Altman, launched ChatGPT in late 2022. Since then, it has gained over 300 million active users each week.
OpenAI is looking to raise $40 billion in funding as it grows, which would make its value around $300 billion. To improve its marketing, OpenAI brought on its first Chief Marketing Officer, Kate Rouch, in December 2023.
